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"Under the leadership of William Hulbig, Chief Executive Officer, MicroGroup established a 30-year track record of double-digit revenue and earnings growth ..."
"The sale of MicroGroup ... generated a 46 percent realized internal rate of return ... or approximately 3.5 times the initial investment amount over a 38-month holding period."
MCM Capital Partners



We have been privileged to work with you as
the outside CPA firm for your businesses for
twenty years. You certainly possess special
business and marketing skills, but the dedication,
leadership and ability to motivate over 150
employees is a rare gift. There was a tremendous
loyalty to you from a devoted employee
group. What was always impressive was walking
through the Plant with you and having you
know everyone's name and something about
them.
The Microgroup was a successful business,
with seemingly complex products, but what
most people don't realize was that you took a
standard product, cut stainless steel tubing, and
found a way through presentation and service
to obtain profit margins unseen in the industry.
For a manufacturer, your gross profit margins
were off the charts. Your skill at packaging
your products for sale and creating an interest
enabled a small company to appear bigger and
compete in the marketplace. Eventually, the
Company met the customer expectations as to
size as we continued to grow.
This last two years has probably impressed me
the most. Not because of the 100 day Plan you
developed, which is innovative and perhaps
will become a standard of industry practice, but
because after the successful sale of your Company,
you had to reinvent yourself for this next
phase of life. You discovered that real estate
development was not enjoyable. You have become
a Board member and Angel investor. The
key here though, is you have recognized that
you no longer have the final say in the decision
making process, so you have smoothly transitioned
to advisor and mentor. Your personality,
positive outlook and enthusiasm have made you
a sought after Board member. The demand on
your time has grown exponentially, making you
almost busier now that when a full-time CEO!
This is a credit to you and you should be proud.
We can go on for pages. You have become the
CEO of Emerald Bridal and the original founder
thanks me every week for finding you. He
has never been happier. Working with you and
the team you established has been exhilarating
and challenging. He has great hopes for the
success of the Company.
Jeffrey R. Swersky, Shareholder
Braver, PC



"I have known Bill for the past five years. Not only has he proven to be a
savvy and smart investor, he has provided many insights that have helped us
reshape and streamline our business model. Through his contributions, we
have developed a Wealth Management platform and framework that has enabled
us to provide highly customized services to our high net worth families
while growing the business exponentially. We constantly refine and improve
our capabilities, aided by the 100 Day Plan approach."
John W. Copeland, Managing Director
A Leading Global Investment Bank
New York, NY



"The process of developing and then executing the 100 day plan has energized
our company on what's truly important to grow the Narragansett Beer
franchise, with a specific, focused time period to do it."
Mark Hellendrung, CEO
Narragansett Brewing Company



Having owned my own companies, being involved in start ups, and reading business books along the way, I've never seen or read anything like Bill Hulbig's 100 day plan.
Bill was introduced to me through my accountant. As Cotuit Capital was
interested in investing in early stage companies, Emerald Bridal fit his criteria by having a strong management team, sales growing at 100% per year, and a great opportunity to become one of the significant players in the space.
I've worked with venture capital groups as well as private equity folks. Bill's unique perspective, his contagious optimism, and marketing skills quickly identified him as one I wanted to work
with. We put the deal together in record time (his instant investment program) and worked down the road. I spent a day in his office, where he did a "brain dump", explaining more about his background with Micro Group and other companies. He shared more of his thoughts on 100
day plans, and I soaked it all in.
In March of this year, it became apparent that we were going to need more
funding and a stronger action plan to reach the levels we desired. In April we held a 100
day boot camp to flush out what needed to be done to grow the company. It was intense, fun,
and a fascinating process. Action items were developed, management shared opinions, lots of
disagreements, and eventually a consensus was formed by the group with timelines and
assignments. There were close to 90 items on the list.
The focus of a 100 day plan is to execute a number of concrete items, in
conjunction with your five year business plan. I can honestly tell you that the tasks were
overwhelming, from launching an updated website, creating brand recognition, launching a national advertising campaign, working with key words, web site optimization, creating both distributor and consumer catalogs, just to mention a few. Some items fell to the wayside, but they probably weren't great ideas anyway. 90% of the items were accomplished, and a new 100 day agenda has been formed. You learn what works, and what doesn't.
It really boils down to this. If a management team can't accomplish its
agenda in the 100 day plan, how can you expect them to reach the objectives of their five year
plan? Too many times, when a merger or cash injection occurs, the organization gets bogged down in how will the cultures interact, or what are we going to do now. 100 day plans force you
to take action; no downtime.
Business always comes down to execution. Can you sell, deliver, create
relationships and find ways to be the company of choice as a supplier. 100 day plans work as great methodology to make things happen. I could not imagine running a company today without one.
Bill Mishkin, President
Emerald Couturiers, LLC
Salem, MA



EMERALD Couturiers employees live in a world of 100-Day Plans that provide enormous challenges and a sense of accomplishment each and every day. Jump on board for the ride- it's great!"
Lynn Rohrman, Designer, 100% 100-day Planner
Emerald Couturiers, LLC
Salem, MA



AirPrint Networks securely powers a new generation of mobile printers with
its patent-pending solution which includes a consumer-facing mobile content
deck and a tiny mobile printer. The Company's investors include a large
Japanese strategic investor and Cotuit Capital, led by Bill Hulbig.
The advantage of working with Bill and Cotuit Capital has been the insight
of an entrepreneur turned investor with over 35 years of success and
innovation. Bill has pioneered the use of "100 day plans" as a means to cut
through the nonsense and focus on delivering on the essentials.
As an early-stage CEO, I recognize and appreciate the need for a 100 day
plan and our management has embraced this concept. Our management works
closely with Bill and his team leverage the deliverables that the 100 Day
plan structure provides. We have introduced this concept to our ecosystem
and partners and have asked them to link and support our attainment of these
goals.
Mark Thirman, Founder and CEO
AirPrint Networks, Inc



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